Splitit strengthens its board of directors with the appointments of Dan Charron and Nandan Sheth while adding key recruits to the management team
Seasoned payment industry executive Nandan Sheth joined Splitit in March 2022 as CEO, bringing over 20 years of experience at major payments companies, major banks, Fortune 100 companies and disruptive technology startups. He previously held leadership positions at Fiserv, Acculynk, and American Express and successfully helped launch, scale, and exit several fintech companies.
“We are thrilled to have Dan and Nandan join the board,” said Splitit Chairman Dawn Robertson said. “Dan is an accomplished industry veteran. His vast experience in merchant services, payment processing and technology will be invaluable in supporting Nandan and his team in executing our growth strategy. he served as CEO, Nandan has already made a significant difference in redefining our company’s vision while demonstrating the ability to generate meaningful partnerships and merchant relationships.”
Charron currently serves on the board of payment compliance and merchant technology company Kompliant and AI travel marketplace technology company Onriva. Previously, he was Chairman of the Board of MerchantLink, a cloud-based payment gateway and data security solutions company, Chairman of Allied Irish Bank (GB) Merchant Services and a member of the Board of Directors of Bank of America Merchant Services and the leading trade association for the payments industry. , the Electrical Transactions Association.
Strengthening the senior team to drive growth
Splitit also notes three senior executive additions. The new hires are instrumental in executing the company’s strategy to drive the next generation of Buy Now, Pay Later (BNPL) through its merchant-branded installments-as-a-service platform while unlocking BNPL at the point of sale for card networks, issuers and acquirers, all through a single API.
Colt McCutcheon joined the company in May 2022 as Chief Revenue Officer of Splitit. McCutcheon has a long track record of driving revenue and strategic growth initiatives in payments and fintech. Colt brings strong relationships with merchants, processors and networks. Prior to Splitit, McCutcheon was responsible for global merchant sales at CardinalCommerce, a Visa company, where he led the sales and partnerships team, making Cardinal the number one technology layer for 3DS.
Collin Flotta joined the company as a product manager. Flotta brings extensive experience in financial technology and payments, creating products for businesses and consumers. His most recent position was as Vice President of Products at Fiserv at Carat, an ecosystem of omnichannel commerce solutions for large national and multinational enterprises.
Georges Danforth joined the company as Operations Manager. Danforth has significant experience in payments operations and fusion product development, most recently as Head of Emerging Payments at Discover’s Pulse Network. Flotta and Danforth joined Splitit in March 2022.
“Splitit is attracting a high caliber of talented payments and fintech experts who share our vision of powering the next generation of BNPL infrastructure for the existing payments ecosystem. I am delighted to welcome Dan, Colt, Collin and George in the team and I am excited about our journey ahead together,” said Splitit CEO and MD Nandan Sheth.
Separate it is a global payment solutions provider that allows shoppers to use the credit they’ve earned by splitting their purchases into interest-free monthly installments using their existing credit cards.
Splitit powers the next generation of Buy Now, Pay Later (BNPL) through its payout platform as a merchant-branded service. Splitit solves the challenges enterprises face with legacy BNPL while unlocking BNPL at the point of sale for card networks, issuers, and acquirers, all through a single network API.
Splitit’s Payouts-as-a-Service platform alleviates issues with the old BNPL, such as declining funnel, checkout clutter, and lack of control over the merchant’s customer experience, empowering merchants to nurture and retain customers, boost conversion and increase average order value. Splitit’s white label BNPL is the easiest payout option for merchants to adopt, integrate and operate while providing a clean and streamlined experience integrated into their existing purchase flow. With no apps, referrals, or new loans, Splitit is one of the most responsible installment payment options for consumers.
Based at AtlantaSplitit has an R&D center in Israel and offices at London and Australia. Splitit is listed on the Australian Securities Exchange (ASX) under the symbol SPT and also trades on the US OTCQX under the symbols SPTTY (ADR) and STTTF (common stock).
SOURCE Splitit UNITED STATESInc.